LinkedIn creator rate calculator
How much to charge for a sponsored LinkedIn post, newsletter mention or document post. Type your @ — you get an explained price per post, not a guess.
Free · 10 seconds · paste your profile link or type your @
LinkedIn rates in 2026, by size
Median price per sponsored post with the usual range (lifestyle niche, US-level audience). Your niche moves it up or down — open a row for every niche.
| Followers | Median | Typical range | |
|---|---|---|---|
| 1k–10k | $370 | $125–$1,450 | Details |
| 10k–100k | $1,300 | $430–$3,700 | Details |
| 100k–500k | $5,000 | $1,850–$12,600 | Details |
| 500k–1M | $12,150 | $5,050–$29,250 | Details |
| 1M+ | $21,950 | $10,400–$45,800 | Details |
What goes into the number
- Followers — the base of the price.
- Engagement — likes + comments per post; a small, engaged audience can out-earn a big quiet one.
- Niche — beauty and fashion pay the most on LinkedIn.
- 2026 market fit — keeps the result in line with what creators your size are paid.
By format
Example: a typical LinkedIn creator with 30,000 followers.
Questions
How much should I charge for a sponsored LinkedIn post, newsletter mention or document post?+
Start from the 2026 market for your size: a LinkedIn creator with 10k–100k followers typically lands around $1,300 per post (range $430–$3,700). Your own number moves with engagement, niche and where your audience lives — the calculator above works it out in about 10 seconds.
How does the LinkedIn creator rate calculator work?+
It takes your followers, your engagement and who your audience is (seniority, region, focus), applies a niche factor (finance and education pay more than lifestyle, for example) and a market fit that keeps the result in line with published 2026 rates for creators of your size. Every step is shown on a receipt, so you can explain your price to a brand.
Which niches pay the most on LinkedIn?+
At 10k–100k followers, the highest medians are beauty ($1,300), fashion ($1,300), fitness & sports ($1,300). The full table by niche and size is on the LinkedIn rates page.
Is it free?+
Yes. The calculation and the full breakdown are free and need no account. An account is only needed if you want to put your rate card on The Lineup, where brands find and book creators.