Instagram · Lifestyle · 2026
Instagram lifestyle influencer rates
What lifestyle creators charge per sponsored post on Instagram, from 1k to 1M+ followers — 2026 market medians and ranges.
1k–10k followers$89 · $20–$340 per post10k–100k followers$389 · $105–$2,552 per post100k–500k followers$2,187 · $644–$7,250 per post500k–1M followers$9,477 · $4,050–$27,702 per post1M+ followers$26,690 · $10,611–$84,240 per post
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